About Us: Your STR Partner
Our journey in the rental property market began in 2010 with a long-term rental in Charlotte, NC. The success of this venture led us to acquire three more long-term rentals in the same city. Despite generating positive cash flow, we found that the returns were capped at around 8%. We knew we could do better, and thus began our exploration into the world of short-term rentals.
Our Transition to Short-Term Rentals
We sought the expertise of a consultant to understand the tax benefits of the short-term rental market. After months of diligent research, we found that the numbers not only worked, but they worked spectacularly. We went under contract in 2020 and finally closed on our first short-term rental property in 2021.
Our Success Story
Prior to our purchase, the property had been generating $90k per year in gross rents through a traditional property management company. In our first year of self-management, we more than doubled that figure, achieving over $200k in gross rents. Our strategy? Dynamic pricing, aggressive marketing, and leveraging multiple booking platforms. We also built a local team dedicated to providing top-notch service, earning us consistent 5-star reviews.
Scaling Up with Automation
To take our success to the next level, we knew we needed to be scalable. We enlisted the help of tech freelancers to set up an efficient system of automation centered around a custom Airtable database. This system streamlined our finances, communications, and cleaner management.
The results were so impressive that we purchased our second short-term rental in 2022. The integration of this new property was seamless, thanks to our robust automation system.
Our success inspired us to help other short-term rental owners to:
- Understand and leverage the tax benefits of real estate,
- Maximize their returns through a scalable automated system, and
- Reduce the stress associated with property management.
We’re excited to partner with you and help you achieve a new level of success in your rental business!